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Gambia News : Bank PHB Opens Office in the Gambia
In line with its strategic intent to build a model global banking
franchise that will create superior value for all stakeholders, Bank
PHB last week launched its brand in The Gambia. This follows the bank’s
100% acquisition of an existing bank in The Gambia, International Bank
for Commerce (IBC).
Speaking at the brand unveiling ceremony in The Gambia, The Managing
Direct/CEO of Bank PHB, Gambia Mr. Chuks Chibundu said the bank’s entry
into The Gambia is informed by its desire to contribute its quota to
the Gambian economy by increasing the financial options to respective
businesses in there.
Mr. Chibundu said a developing economy like that of The Gambia
requires a stable vibrant and dynamic financial system that will
support the real sector of the economy. He disclosed that with the
improvement in technology and processes as well as the training of its
staff, Bank PHB was set to redefine service standards in the banking
industry of The Gambia.
Bank PHB’s Executive Director, Alhaji Ahmed Kuru who stood in for
Group Managing Director Francis Atuche assured the Gambian people that
plans have been concluded to make Bank PHB, the Gambia, the workplace
of choice in line with global best practices. He added that as part of
efforts to empower the Gambian people, over 98% of the staff strength
of the Bank in The Gambia consist of Gambians. He called on Gambians to
embrace the bank in its bid to redefine standards.
The Secretary of State for Finance Hon Musa Bala Gaye who
represented President Yahya AJJ Jahmeh said he was optimistic that Bank
PHB would change the banking and financial landscape of The Gambia for
better following the bank’s track record in Nigeria.
Bank PHB took over the operations of International Bank for Commerce
(IBC) The Gambia in February this year with four branches. It has
already secured approval for four additional branches, which are
expected to be up before the end of the year. Mr. Atuche said the move
to The Gambia is part of a global expansion strategy that will
culminate in the emergence of a global financial brand.
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